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Електронний архів Житомирського державного технологічного університету
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Title |
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Influence of price policy and marketing analysis on company?s activity |
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Creator |
????????, ?.?.
Lepyokhin, O.V. |
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Subject |
?????????
?????? ?????? ???????? ???????????? |
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Description |
?????????? ???????? ??????? ???????? ? ??????? ??????????????? ??? ?? ????????? ???????????. ????????? ????????????? ???????? ??? ?? ????????? ? ????????? ???????????, ??????????? ????????????, ?????????????? ???? ???????????? ? ?????? ???????????, ?????? ???? ?? ????????? ? ??????????? ???????? ????????? ?????????. ????????????? ??? ???????????? ???? ??????????? ???? ?????????? ?????? ?? ????? ???? ?? ????????? ??????????? ??????? ????????????. Components of price policy and analysis of validity of price for company?s products have been researched. Interconnection of market prices for products with production costs, financial results, ratio of company?s price and competitors? prices, level of products price taking into account possible undesirable consequences, has been determined. It has been suggested to consider measure of sensitivity of demand to price change with help of coefficient of price elasticity . |
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Date |
2016-05-10T11:55:57Z
2016-05-10T11:55:57Z 2012 |
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Type |
Article
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Identifier |
http://eztuir.ztu.edu.ua/123456789/3203
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Language |
uk
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Relation |
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Publisher |
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