???????-?????????? ?????? ?? ????????????? ??????? ?????????? ???????????? ??????????? ?????????? ??????????? ???????????
Електронний архів Житомирського державного технологічного університету
View Archive Info| Field | Value | |
| Title |
???????-?????????? ?????? ?? ????????????? ??????? ?????????? ???????????? ??????????? ?????????? ??????????? ???????????
Scientific and methodic approach to strategic analysis of financial capacity resourcing of tourist enterprises |
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| Creator |
????, ?.?.
Saukh, I.V. |
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| Subject |
???????????? ??????
?????????? ????????? ???????? ???????? ??????????? ?????????? ????????-????????????? ????????? ????? ?????????? ???????? ????????? ????????? ??????????? ??????????? strategic analysis financial capacity the resource component of financial capacity resource-productive strategy method of Euclidean distances dynamic stability of tourist enterprises |
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| Description |
???????????? ???????????? ?????????? ????????????? ??????? ????????? ????????? ??????????? ?????????? ??????????? ???????????, ?? ?????????? ???????????? ?????????? ???????????? ??????? ? ??????????? ??????????? ??????????. ??????? ????????????? ???????????? ???????-??????????? ??????? ?? ????????????? ??????? ????????? ????????? ??????????? ?????????? ??????????? ??????????? ?????? ???????????? ???????? ??????????????? ???????????? ??????? ? ???????, ?? ????????? ?? ?????? ?????????? ????????, ???????? ????????? ???????????? ????????? ?? ????????? ?????????? ? ????????? ??????? ????????????, ????????? ? ??????? ????????? ????????. ?????????, ?? ????????? ?????? ?????????? ????????? ??????????? ??????????? ??????????? ????? ?????????? ????????? ?? ?????????? ??????????? ?? ???????????? ?????? ???????????? ?????????? ??????????. ??????? ??????????? ????? ?? ???????? ????????? ??????????????? ?????? ???????? ??? ??????????? ??????????? ???????????, ? ???? ???????????, ?? ????????? ?????? ?????????? ???????? ???????? ????????? ????????? ??????? ?????? ?? ????????????? ??????? ?????????? ???????????; ??????? ???? ??????????? ????????????? ?? ????????? ?????????? ?-??????? ????????, ?? ???????? ????????????? ???????.
The article substantiates the need for strategic analysis of the resource component of the financial capacity of tourist enterprises, due to the necessity of creating competitive advantage in the dynamic external environment. The author proposed the use of scientific and methodical approach to the strategic analysis of the resource component of the financial potential of tourist enterprises by applying deterministic methods of complex analysis in the part which is based on the method of Euclidean distances. It allows to take into account the most important parameters and performance indicators and to determine the ranking of the company compared to the reference object. It was determined that the sufficient level of dynamicstability of incorporated tourist enterprises facing external dangers and theability to confront them is defined by the level of accumulated resource potential. The author focuses on the major advantages of the proposed method of distances for joint stock travel companies, in particular it was underlined that the visibility of Euclidean distance method allows to carry out sufficiently flexible approach to strategic analysis of activity of enterprises; the source data of enterprises are considered as independent coordinates of the n-dimensional space, which increases the objectivity of the analysis. |
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| Date |
2016-04-11T07:23:25Z
2016-04-11T07:23:25Z 2015 |
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| Type |
Article
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| Identifier |
http://eztuir.ztu.edu.ua/123456789/2687
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| Language |
uk
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| Relation |
???????? ?????? ?? ??????????? ??????????????? ??????, ???????? ? ???????: ??????. ??????? ???????? ?????;???.2(32)
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| Publisher |
????
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